Skyline Marketing Ltd Employs ‘early bird strategy’

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Outsourced sales and marketing firm Skyline Marketing Ltd are enlightened by the idea of early-starts increasing productivity.

Skyline Marketing Ltd supports the research by Christoph Randler, a biology professor at the University of Education in Heidelberg, Germany, concluding that those who started their days earlier were more active and goal-oriented.

Fahim Siddiqui, chief product officer at Intralinks, a provider of cloud-based solutions for the exchange of business information, starts his day at 6.00 a.m. with a Starbucks grande mocha, where he describes the first part of his day as his thought time. Once he jumps “into the fire” of the day at around 9.00 a.m. he takes care of anything that must be addressed immediately leaving time in the afternoon to collaborate with people. “Starting my day early, making it to the office without any distractions definitely leads into a more productive and successful day. Planning in the morning is crucial to ensure the day runs smooth and avoids any ‘fire fighting,'” adds Jamie Talbot, Managing Director of Skyline Marketing Ltd.

Skyline Marketing Ltd is outsourced by business looking to increase their customer base and awareness of their brands. As a company that works with Fortune 500 brands, Skyline Marketing Ltd know of the importance of maximizing productivity, especially in the current economic climate.

Dan Lagani, Readers’s Digest Association’s president of North America is also a strong believer in planning ahead and creates a rolling 100-day plan that allows him to ensure he is addressing key issues for execution during the week. “Organization is a fundamental element to guarantee long-term success. However, whilst long-term goals and aspirations are important, these must also be solidified with short and mid term goals to ensure proper execution. I always plan daily goals each evening for the next day and also weekly goals every Sunday in order to stay on track,” adds Skyline Marketing Ltd, MD Jamie Talbot.

Skyline Marketing Ltd certainly have seen success with forward planning and goal setting meaning each days starts with a schedule. By allowing time for hiccups along the way, there is rarely a crisis that overwhelms the business. Jamie Talbot of Skyline Marketing Ltd supports having a morning strategy in place to ensure a more productive day in business.


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